I had to laugh the other day–I was on the phone with a mentor, and I mentioned that we were having our Buzz2010 “Social Media Risk” edition, and he said, “Oooh–you make it sound so scary!”

Fear. It’s the pull to our push. And you can’t really talk about managing risk without talking about working through fear. The program next Tuesday will talk about those dynamics, but I think you’ll be pleasantly surprised and encouraged by the success stories you hear. It can be done! And it doesn’t have to be scary!
We’re finalizing the program details for Buzz2010 - Managing Risk on July 20 at 8:30am, and after a few calls with Mark, Wendy, and Alex, I can’t wait. They’ll start off the program with 30 minutes of panel discussion. We’ll get a chance to pick the panelists brains. (Not literally, for you zombie fans out there. That would be scary, and we’re avoiding scary.) Then there will be a scenario for us to work through together in groups. We’ll talk about the strategy, process, and people in play for specific risks that the scenario will describe. Then we’ll come back together for the last half hour or so to discuss our a-ha moments from the program. You’ll get a chance to think about the risks your own organization is working through, and how you might tackle them moving forward. See…that’s not too scary!
Remember to register in advance. And bring a colleague–maybe someone from your risk management team–so you can share the experience.











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